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Power of Customer ServiceAs a manager in today's ultra-competitive economy, you simply cannot afford the staggering cost of customer dissatisfaction. The reason: attracting new customers costs five times more than keeping old ones. Now Paul Timm reveals the all-important keys to obtaining repeat business...and having the lowest price is not one of them. Find out what really motivates people to establish and maintain long-standing business relationships. With The Power Of Customer Service, you'll discover a wealth of practical, specific information that you can instantly put to use in doing your job more effectively and improving your customer relations.
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